I’m Rajwinder Singh Rana and I’m from Mandiani, Ludhiana. I started fish farming in 2000, but before that, I was a marketing professional and I worked for a couple of years for some well-recognized brands - Coca-Cola and Johnson & Johnson. As being an MBA Graduate in Advertising and Sales Promotion, I never thought that I would pursue my future in commercial fish farming business. After working some years as a Marketing Professional, I was bored, so I came back to Punjab. I decided of starting my own business in my hometown, so I consulted senior official from Punjab Agricultural University (PAU) and came up with fish farming. I took training program from PAU and Fish Farmer Development Agency, Ludhiana before commercially starting my business.
In a span of 16 years I have expanded my fish farming area in 70 acres and to enhance my fish farming practices, I visit a new nation every year. Well, after spending this much time in India, I have understood that to start a fish farming business is not that easy for a farmer. Because banks in India don’t support fishery projects and there are other issues also related to the availability of electricity and water. Lack of literacy among the farmers is another factor which has hampered the growth of fishery sector in India.
I believe that Government of India should help in this regard by sponsoring trips of groups containing one scientist and nine farmers to foreign countries for training.Currently, I’m raising rohu, catla and murak fish breeds at my Raj Aqua World farm for commercial purpose. I have developed many new techniques and devices which helps fish farmers in better productivity.I have also developed successful fishing partnerships with other farmers and I’m selling large quantities of fish to other states. Well, I believe that all this success is the result of my ability to adopt new technology, innovations, and experimentation.
Catla, Rohu, Common Carps
7 Ponds
Fish Oil Processing Machinery and other necessary tools and equipment for fishing.
Wheat, Rice, Moong, Turmeric , Fish Farming
Takes 40 – 70 acres of land on lease every year
Underwater camera development program in CCTV computer and video (technique to see the movement of fish in the water and to check the water quality for the purpose of water sipping and water management)
The fish skin which was earlier thrown away consider as waste product, is best utilized at our fish ponds. This fish skin is thrown back into the fish ponds which ultimately leads to the conservation of water, reduces the water sipping and maintains the water level.
Water from fish ponds is used for irrigation for the fields of wheat, rice, moong. It not only reduces the use
Treatment of water by traditional and organic ways
In fish culture, theft is a major problem, so to keep stock record is very much important, otherwise it will result into heavy loss during harvesting. So, I made a fish tag with machine (fish tag machine), for identifying your fish stock for all this purpose.
Generally, tag machine is a foreign technology and it is worth 4-5$ which is difficult to afford for an ordinary fisherman. But my tag machine is very cheap and normal fisherman can afford it easily. The tags cost 10 new paise and the machine cost 250INR. On the other hand foreign technology tag reader cost around 3 lakh.
I introduce the idea of small air blower which is operated with 220v ac motor used in air cooler to maintain air blow in small tank in shop so that keep fish alive and Farmer Committee get margins in his harvesting .due to small size of motor farmer can use number of motors which reduce the harvesting cost.
I also introduced the idea of a tank carrying live fish, installed with a 220v ac motor which maintain air flow inside the tank and keep the fish live and fresh. By this technology farmer committee get margins in his harvesting. Due to small size of motor farmer can use number of motors which reduce the harvesting cost.
In Indian major crap skin is a waste product, so I treated fish skin with common salt without using any machine and converted in fish leather.
Waste material of fish mixed with jaggery and put into a big and closed pit for 40-45 days. After 45 days when you open the pit you will find black powder material which can be used in vegetable nursery with peat moss as a base raw material.
Fish manure is a best and cheap way to treat the fish waste.
I introduced fish pickle in my local market at very low price and its made of Indian Major Carps with bone with high medicinal values, full of omega acid and protein.
I also extract fish oil from Indian Major Carps by using a very base technology. I extract 200 gm oil from one kg fish. This oil is very high in demand in the market because of its medicinal values. This oil gives high returns.
His plan is to focus on aquaponics in the future. He insists that expensive fish breed should be used in aquaponics for better results.
Raj Aqua World Farm 
